WAWaxiomatic

Winback — we miss you

Re-engagement nudge for customers who have not opened or purchased in 90+ days.

E-commercemarketing#winback#retention#marketing

Best-practice notes

Cap winback sends to once every 60 days per customer. Aggressive winback is the #1 driver of WhatsApp opt-outs.

Preview

Hi Priya, it has been 4 months and we miss you. Here is 15% off your next order with code COMEBACK15 — valid for 7 days.

Reply STOP to opt out.

Copy code
See what is new

Component structure

  • BODY

    Hi {{1}}, it has been {{2}} months and we miss you. Here is 15% off your next order with code {{3}} — valid for 7 days.

  • FOOTER

    Reply STOP to opt out.

  • BUTTONS
    • COPY_CODE Copy code
    • URL See what is new → https://example.com/new

Variables

These placeholders get substituted at send time. You fill them with values from your contact attributes, order data, or any integration field.

  • {{1}}

    Customer first name

    e.g. Priya

  • {{2}}

    Months since last order

    e.g. 4

  • {{3}}

    Voucher code

    e.g. COMEBACK15

Clone this template into your own WABA

  1. Sign up for a free Waxiomatic account.
  2. Connect your WhatsApp Business Account (Embedded Signup, ~15 minutes).
  3. Hit Clone on this template — we map the variables, run AI spam-check, and submit to Meta for you.
  4. Meta approves in 1–24h. Start sending.