Birthday voucher
Personal birthday wish + voucher code. Highest open-rate template in retention playbooks.
E-commercemarketing#birthday#voucher#retention
Best-practice notes
Send at 9-10am local time on the birthday itself. Voucher should expire in 14-30 days to keep urgency without feeling stingy.
Preview
Happy birthday Arjun! Here is a little gift from us — ₹500 off with code BDAY500, valid for 14 days.
Reply STOP to opt out.
Copy code
Treat yourself
Component structure
BODYHappy birthday {{1}}! Here is a little gift from us — {{3}} off with code {{2}}, valid for 14 days.
FOOTERReply STOP to opt out.
BUTTONS- COPY_CODE Copy code
- URL Treat yourself → https://example.com/birthday
Variables
These placeholders get substituted at send time. You fill them with values from your contact attributes, order data, or any integration field.
{{1}}Customer first name
e.g. Arjun
{{2}}Voucher code
e.g. BDAY500
{{3}}Voucher value
e.g. ₹500
Clone this template into your own WABA
- Sign up for a free Waxiomatic account.
- Connect your WhatsApp Business Account (Embedded Signup, ~15 minutes).
- Hit Clone on this template — we map the variables, run AI spam-check, and submit to Meta for you.
- Meta approves in 1–24h. Start sending.