Beneficiary story
A single story from a person whose life was affected by the programme. Sent quarterly.
NGO / Governmentmarketing#storytelling#beneficiary
Preview
Hi Kavya, we wanted to share Lakshmi's story with you. With the support of our scholarship programme, she completed her Class 10 board exams. We thought you should know.
Reply STOP to opt out.
Read full story
Component structure
BODYHi {{1}}, we wanted to share {{2}}'s story with you. With the support of our scholarship programme, she {{3}}. We thought you should know.
BUTTONS- URL Read full story → https://example.org/stories/{{1}}
FOOTERReply STOP to opt out.
Variables
These placeholders get substituted at send time. You fill them with values from your contact attributes, order data, or any integration field.
{{1}}Donor first name
e.g. Kavya
{{2}}Beneficiary first name
e.g. Lakshmi
{{3}}Short outcome
e.g. completed her Class 10 board exams
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